We all know the jingles and phrases that get stuck in our heads for days after hearing them. Anyone remember that narwhale commercial from Sprint a few years ago? Here’s a reminder if you missed it; you’re welcome.
Many brands are still resorting to “earworm” tactics in an effort to give their message staying power. But how often do you remember the point, or call to action? I spent at least five minutes searching for “the narwhale ad” before I sat down to put this together. I had no memory of who or what the ad was actually for.