An Unlikely Path to the Perfect Internship

Had you told me three years ago that I’d be spending the summer before my senior year in college interning at a marketing and PR firm in Greensboro, I would’ve given you a bewildered look akin to the face the office dogs give me when I don’t share my lunch. I really can’t remember a time in my life when I wasn’t dead set on becoming a veterinarian – except when I dressed up as a waitress that one Career Day in first grade. I was that kid enchanted by the childhood dream. Then freshman year hit: multiple choice science exams and college “weed out” classes. Spraying me with Roundup couldn’t have gotten rid of me faster! Consequently, over the last three years at UNC-Chapel Hill, I’ve spent time searching for that next passion and discovered my love for marketing (and its lack of tiny bubble-riddle exams) along the way.

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IHOB: International House of Buzz

I remember first hearing about it on the radio. Right before a commercial break, the DJ teased that IHOP was changing its “P” to a “B,” and that he’d have more in a few minutes. Normally, I’d change the station to something that had music, but I was curious. As a marketing and PR professional, I naturally thought that this was a massive rebranding effort. I wanted to learn more!

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Erika Reflects on Time as Quixote Group Intern

Not all internships are about getting coffee and completing “busy work” day in and day out. As the Spring 2018 intern at Quixote Group, I learned that, at least here, intern life is very different from that. Instead of serving as the catchall for busy work you are simply another member of the team, experiencing what life in public relations is really like, ever changing with no two days the same.

As a strategic communication major at High Point University, valuable, real world experience was exactly what I was hoping to find. I was fortunate enough to work with several clients during my time with Quixote Group and see how projects develop from start to finish, all while sharpening my own skills. With an eye for detail and a standard of excellence, I am driven by my competitive nature and desire to exceed expectations, making fast paced days and unpredictable challenges the perfect atmosphere for me.

My passion for public relations has inspired me to continue my education through High Point University’s B.A. to M.A. program in strategic communication over the next year. Being enrolled in both graduate and undergraduate classes does not leave too much free time, but when the stars align to allow it you can find me exploring local coffee shops, cooking or fitting in a quick run. I prefer a busy lifestyle and experiencing all that I can, which might explain my love for working in public relations.

-Erika Esterline

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Quioxte Group Introduces New Team Member

Have you ever gotten a life changing phone call –that left you smiling from ear to ear? I received one on November 2, 2017, when Chuck Mattina offered me a position at Quioxte Group. Accepting this job is one of the best decisions I’ve ever made, and I’m thrilled to be part of and collaborate with such an incredible team.

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